As a Paralympic athlete, Sofia’s main concern is to show that difference is not an obstacle and that your only limit is you! Our new Swiss Paralympian is the new rebel of the arena!
Mission
Help Sofia Gonzalez create her personal branding and develop her digital identity.
Solution
- Creation of a slogan to position her brand image
- Complete branding strategy with the construction of a brand discourse, definition of the semantic universe, deployment of keywords for the foundations of digital performance.
- Construction of a visual identity with an impactful logo
- Website design & development : sofia-g.ch
Other supported projects
Project Robin Cuche
Robin is now an internationally competitive sportsman, taking part in the Sochi Olympics in 2014 and every year since then in the biggest alpine skiing competitions around the world.
Project Open Geneva
Open Geneva has been organising and coordinating the Greater Geneva Open Innovation Festival since 2017. This key event for innovation is aimed at all those who want to make a commitment to the future.
Project Olfacanis
Helping the association to create a strong brand and media to support its approach and develop its partnerships with hospitals.
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