by marine@spinnakercommunication.ch | Jan 13, 2025 | Latest news, SHB, Sustainability
Nonprofit report 2024 Discover the Swiss House of Brands 2024 nonprofit report, including all the nonprofit actions carried out during the year. Download the...
by marine@spinnakercommunication.ch | Mar 15, 2024 | Latest news, SHB, Sustainability
How do you calculate the value of a brand? The emergence of intangible values The dematerialised or digital economy has changed the paradigms for calculating the value of a company and/or its brand. The turning point on a global scale was Facebook’s takeover of...
by marine@spinnakercommunication.ch | Mar 15, 2024 | Latest news, SHB, Sustainability
How do you calculate the value of a brand? The emergence of intangible values The dematerialised or digital economy has changed the paradigms for calculating the value of a company and/or its brand. The turning point on a global scale was Facebook’s takeover of...
by marine@spinnakercommunication.ch | Dec 20, 2023 | Latest news, SHB, Sustainability
How do you calculate the value of a brand? The emergence of intangible values The dematerialised or digital economy has changed the paradigms for calculating the value of a company and/or its brand. The turning point on a global scale was Facebook’s takeover of...
